Words by Isadora Pennington

On one sunny afternoon I pulled up to a large warehouse on Green Pointe Parkway in Peachtree Corners. Cars filled the parking lot and large box trucks sat parked in the cul-de-sac at the end of the drive. This rather nondescript building is home to Music Matters Productions, an enterprising audio and video equipment rental company that is be-hind many of the biggest performances at venues both locally and across the country.

As I walked through a door and around a corner, I was faced with an impressive sight. Tech cases and speakers were stacked high, towering above me virtually everywhere I looked in the massive 40,000-square foot warehouse space. Music bumped and lights flashed across the ceiling as employees moved about the space, working on a rig for an upcoming show. A giant cutout of a WWE wrestler featuring the cutout head of Danny DeVito is proudly hung facing the loading dock doors. Around the top of the walls are phrases such as Good Vibes, Good People, Good Work.

Indeed, Music Matters is living proof that when you hire the right people and provide them the right atmosphere you will, in fact, get good results.

Read the full story from Southwest Gwinnett Magazine here.